Super-Easy Ways to Immediately Improve Your SEO Rankings

 

What comes to your mind when you see or hear about the term “SEO“? Where do you focus all your mind when you’re trying to improve SEO ranking for your own website?

“Keywords” is the most essential element when it comes to SEO optimization, i.e. why, a lot of people focus and spend their time on Keyword Research and Keyword Learning. If you’ve been working diligently on your keyword optimization, and still not able to achieve expected results, you may need to shift your focus on the other factors that affect SEO ranking.

However, SEO optimization consists of more than 200+ factors that affects a website ranking.

Google’s Search Engine Algorithm’s not only rank on the factor of keyword relevance/density, meta data, or user’s search terms, but, they also evaluate each & every information such as the duration visitors stay on your site, bounce rate, pages viewed, broken links, outbound and inbound links and so on…

Getting users to stay on your website and interact with your content maybe a little mind boggling, but, can seriously help you boost your website’s ranking and you can do this by improving the user experience and usability of your website.

Using keywords to bring or get visitors to click through to your website is only half the process. Having an SEO approach as “Optimizing for the keywords users searches for to drive qualified traffic to the website” is the notion of user-friendliness becomes an important factor because that’s what Search Engine rewards .

However, certain fundamental principles remain unchanged.

In this article, we’ll look at the various aspects of website usability that is impacting the website’s ranking, Also how to improve SEO rankings by using super-easy ways, when there seems to be conflict between usability and SEO “best practice.”

Lets explore the 7 Super-Easy Ways to Immediately Improve Your SEO Rankings:

 

1. Content should be informative, high quality, relevant & most important Unique:

 

• You have heard the phrase content is king. Higher the quality of content, greater will be its value.
• Google rejects the plagiarised content.
• Dwell time is the time period that a visitor spend on your website.
• Based on the research of a visitor staying on a website is that, content between 2k – 2.5k words seems to rank the highest in search engine results.
• When you provide useful and quality content, visitors tend to stay longer on your website, increasing the dwell time.

2. Page load speed:

 

• No visitor will have patience to wait for the page to load.
• He will either close the website or will shift to someone else websites’.
• That would hurt your dwell time, increase your bounce rate and reduce the number of pages viewed – loss for SEO ranking.
• Both Google and Bing take page-loading speed, as a main factor in their website ranking algorithm.
• Research claims that inserting good quality images can increase conversion rate. 

3. All Tags (Title, Meta, Header, Alt, Robots…& so on):

 

• Nobody likes running into a wall full of text.
• Good formatting of your content improve the user experience.
• It impress the readers which increase the dwelling time of websites.
• Proper use of header tags can be very helpful  breaking up your content into sections that are easier to read and utilize.
• So insert header tags in Word Press to improve user experience and improve SEO ranking of your website.
• Proper keywords in header tags rely more heavily upon Google for top ranking.

 

4. XML & HTML Site-map:

 

• A site map is a list of pages of a website content designed to help both users as well as search engines navigate the site.
• It contains URLs to these pages so that web crawlers can find them.
• It takes the visitors to the tour of website.
• Companies using this helps to improve the site ranking as it guides the visitors to find the requisite contents in various pages.

 

5. Link Building:

 

• Adding the previous blog links into the new one also improve the SEO ranking.
• The reference links helps the user to recall the content and connect it with the new one.
• Google can be inclined  thus to give your website improved ranking with references for it through backlinks.
• This adds better understanding to the visitor’s knowledge.

 

6. Fix Broken Links:

 

• Who wants to get a 404 page after clicking on a link?
• Broken links add pessimistic reputation.
• Search engines also consider such links as a signal of an old and sleeping site affecting the SEO ranking.
• There are many tools and apps to help ensure that your website is free of broken links because if it does have then it’s really  a bad experience for your site visitors.
• Screaming Frog SEO Spider
• Google Webmaster Tool

• W3C Link Checker  

 
 7. Layout and formatting:

• Layout and formatting are the central part of your blog.
• It increase the value of your content at Google ranking.
• Points to be considered for quintessential layout and formatting:
• Use font size and typography that are easy to read. 
• 
  Use bold to call out important information and make the content easy to scan.
• Use short paragraphs and ample line spacing in between
• Use bulleted or numbered lists for clarity.
• Break up content into sections and subsections with subheads.
• Proper use of header tags, that include relevant keywords also helps improve SEO ranking.   
  
  
  
  
  Conclusion :
  Don’t get lured into just comparing numbers – such as visitor numbers and page views. Traffic from SEO may give you higher numbers in the short term, but better user experience can often result in higher conversions.For more information and assistance please visit www.75way.com