Friday, April 5, 2019

Healthcare App Development Solutions - Big challenges And How To Overcome Them

 
“While the future of healthcare in the world may be uncertain, there are sure advancements being made to the healthcare technology that has shaken up the industry. Indeed, there has been a rise in health technology releasing apps this year that have changed the way patients have got an easier way to interact with medical professionals.”    
      
Globally the healthcare mobile apps are accelerating at a fast pace. Seeing the continuous advancement of healthcare mobile apps, it’s an obvious evidence that it has brought a huge improvement in the healthcare sector. 

Health-related mobile apps manage the users and provide them an efficient experience. Some mHealth apps help clinicians to prepare more accurate documents, complete records, improve productivity, access information, and communicate findings & treatments to improve patient care.

mHealth over eHealth:
By the ongoing trends, mHealth creates a better lasting user experience and is making healthcare accessible in remote & isolated areas in less time because of more mobile-based user, we all deserve a one-roof solution to track our health which is easy to access for all. Also, as the awareness for a healthy lifestyle is increasing the demand for monitoring vital health signs is becoming an easy way for User Interaction in mobile-based apps, as they initiate a lot quicker than eHealth services .
 
 

Major benefits related to Healthcare app development:
 
Remote Access - Healthcare apps can be easy enabled and immediately accessed in remote area.
 
Data Analysis - Support doctors and medical staff in data gathering and easy data handling
 
Scalability - Scope for establishing new healthcare departments and opportunities for people for employment
 
Usability - Easy medium of communicating with health professionals which will significantly reduce medical expenses, save a lot of time and the risk of incorrect diagnosis.
 
Ownership - Patient can take care of their own health record and can digitally handle all docs.
 
• Schedule online appointments - Patients can directly interact with the hospitals staff & check the availability of appointment or of the medical reports in a shorter time span.
 
 

Major issues related to Healthcare app development:
 
Making and adopting a forward-thinking perspective on a health-related app is vital for the sustainability of hospitals and clinics. It is essential to note that this transformation is not a simple task. The challenges in developing mHealth app can occur from both internal and external sources if we ignore:
 
• Building Core-Value - There are  many exemptions for building apps that offer general information about healthcare. For example, some healthcare apps help users to tack regular exercise regime, record weight or manage diet plans, period tracker etc. Thus widen up your thinking and focus on what you want to really focus on which sector of healthcare. 
 
• Patient Data Privacy - While  building the right app, development teams often face privacy challenges as they have all the direct access to personal health information. Thus keeping the data of any patient is a very crucial part of building a health app. Also, collecting the data and keeping it safe is a major concern in the healthcare industry.
 
• Complexity in integration - Healthcare apps also  face challenges while integrating with the existing systems of hospitals and  clinics as most of them still operate using the outdated  technology. It is expected you build an app which is easy to use on both ends- healthcare providers as well as patients.
 
• Transparency in patient engagement - If the app fails to enhance the experience of the users through vital information and making it interactive, it dooms the purpose of a great user experience. To engage the patient with the app in the right way, you need to provide them transparent information. Also, on the other hand, the doctor should have the data that they deem necessary for the interaction with the patient.
 
 

Creative ideas for boosting Healthcare app development:
 
The clearer you are about the target problem, the easier it becomes to find the target group. Before you talk to any mobile app development team, it is vital to identify the target audience you want to serve and want to target. 
For example, “a fitness app like works seamlessly for fitness freaks and also who are new to fitness world. It also helps you to optimize your app’s value for target segments of the market.”
 
• Let your app be as user-friendly as possible with room to grow. Also, if you are developing a lifestyle app, it needs simple functionalities so that different users can utilize it with ease. Remember a simple and scalable app will ensure a sustainable solution.
 
Trending technology integration is highly desirable on your mHealth app. Innovations like AI and blockchain is expected to make your application more advanced and highly efficient. These technologies can fit your app for best outcomes.
 
Tracking, scheduling, and payment are the most common features you will see in the mHealth app these days. However, it must depend on your specific MVP (Minimum Viable Product) concept and the solution you want to provide. Additionally, functionalities like access push notifications, prescriptions, social integration and few more can be integrated accordingly.
 
• The healthcare mobile app you are going to build should come with end-2-end encryption for enhanced security. The app will fetch all information like medical records, personal info and even financial data of users i.e both patients and doctors (if applicable), therefore it holds a great responsibility of keeping sensitive information safe.
 
All we expect a healthcare industry is that it is more preventive and human-focused. Thus the most of this credit of becoming more human- focused goes to  mobile development industry for introducing the booming healthcare apps idea. We can put it like this that the healthcare apps have just been the vital forerunner for reversing, transcending and improving the condition of medical and healthcare industry. The market of healthcare mobile apps is still evolving everyday and every hour. If you are planning to enter this realm of value-based healthcare industry ecosystem, this is the time to take advantage of the next generation technology stack to leverage the market as we at 75way Technologies, we understand the need of the hour of any business and how important it is to acquire users quickly. We will not only assist you with your app, but we will also advise you ways and plans to grow your business. .

For more information and assistance please visit www.75way.com

 
 
 

Thursday, April 4, 2019

How to Rapidly Develop Mobile Apps Through Microservice Architecture


What are Microservices?

Microservices are a serverless app architectural style. It allows one to develop an app as a suite of small services. The idea is to de-construct business processes into simpler functions. Instead of building monolithic applications, developers build a series of components that make up the app. The components of the microservices are stitched together using common APIs.

The most distinct advantage of choosing Microservices is that in case of failure of an apps any component, they streamline UX from discrete atomic units of the app and resolve the issue or any failure. Microservices are one of the architectural design pattern that thrives and lives on cloud technology and cloud platform only thus creating a serverless architecture. In microservices the services work in close harmony with each other in a large system thus to execute tasks that are to be handled by a single app built.

Microservices are used anytime to design or redesign any kind of application. If you have an
app that has a monolithic architecture then you can break your app into installments and replace it with microservices gradually.  Every individual microservice has a smaller code base which makes it is easier to understand. 

In the Beginning Of Mobile Apps Development...
 
"In the Beginning success in the world of mobile apps can be transient if a business doesn’t keep up with times. With the fierce competition and race to emulate with the latest trends, an app is celebrated on one day as being new in the market with the latest features and labelled outdated on the other. Many a times, a business invests years in building and improving an app product making it what it is, so much so that it gets difficult to re-do it from scratch."
There are always changes in market trends that can suddenly break your product app, making it outdated or worse or even irrelevant. A mobile app business which intends to keep up with the times and trends requires to be agile. It is expected to always adapt to the changes happening in the market and retain the ‘cutting edge’ badge.

Embracing microservices in your business makes you work with  a serverless architecture and also provide you with desirable perks like agility and scalability for your product app.

Benefits of Microservices

1.  Isolated Components- The most distinct advantage of using microservices architecture is that you can build a mobile app that allows developers to build loosely coupled services so that further in any failure it can be developed, modified and scaled individually. This way it guarantees us fault isolation that is that if any microservice engages would not lead to a fault in the other microservices in the application.
2. Easily Alterable Technology-   Said that through the isolated nature of microservices, the technology stack can be altered without interfering with one another that means the app developers can opt for different technology stacks for each microservice anytime. This architecture enables the decoupled services written in different programming languages to enable together itself as a single application.

3. Product Focused- Working with micro-services allows app developers to focus on product building instead of worrying about the project. The team of app developers can emphasize on developing business functionalities when working with micro-services architecture. This also omits the need to write a code from scratch. The same micro-service can be reused in multiple applications.
4. Better Speed and Productivity- As the application is developed in multiple parts as microservices, the breakdown helps overcome the problem of speed and productivity.
Microservices breakdown helps overcome the problem of speed and productivity, as an application can be developed in multiple parts as microservices.
Developers can work in  different teams on different components of the app without facing any further delays. This is the main reason for opting microservices so as to make an app with such and architecture that enhances overall project productivity. Developers can work autonomously on any part of the microservice and make the required changes independently as needed.
5. Easier Scaling - Each component of a mobile app are characterised by different needs like certain functionalities in an app would eat up more of the memory space, others will need more database access, third-party services, better network bandwidth or even more computational resources. Having microservices architecture ensures that each component gets an appropriate environment to thrive in, with an option to scale if and when required. Unlike monolithic architecture, microservices architecture doesn’t require the entire application to be scaled up or make changes accordingly.  Easy availability of infrastructure with clouds enables developers to scale just the process that is experiencing the surge. 
 
6. Independent Release- Microservices allows different components to run the whole system that means if there is a team of 100 developers, they can be lined up in groups of 10 each, each team can work on a different app component. Thus making it  possible for an app business to initiate independent releases and deployment of components of the app so that each service of the component can develop in quick succession to market’s needs, be tested and deployed soon after.

7. Language and Platform Freedom-  With microservices architecture we can have the liberty to  choose and to narrow down on the best of OS, languages, libraries and runtimes for a particular application. The basic requirement for the app is only that each service has a well-defined interface that works in harmony with other services.

8. Decrease in App Development Cost-  Almost all the businesses dread any changes, who have developed their app in  to monolithic architecture because this means time-consuming redevelopment, testing, also the redeployment of server-side code. If we have a look at a microservice app  on the other hand, they are set of codes that are built and deployed as independent entities and are reusable.
Conclusion :-
Companies like Netflix, Amazon, and others have adopted the concept of microservices in their products because it is clearly the best mobile architecture type for complex and evolving applications. This architecture type eases scalping up of the app both vertically and horizontally.

Whether you opt for Microservices architecture from the scratch or transitioning from a monolithic architecture to microservices. Instead, work on the new microservices version simultaneously as you keep the old one afloat. Our team of developers at 75way Technologies can help you transit into a Microservices based app, smoothly and with efficient solutions at anytime. So reach out to us at www.75way.com for any further details.

For more information and assistance please visit www.75way.com


Tuesday, April 2, 2019

7 Hot Web Trends to Help Your Website Stand Out From the Crowd!!


Don’t you want your business website to attract visitors and stand out from the crowd? Here are 7 hot web trends you need to try for your website, that makes you stand out from the others. Do you feel like your website is outdated or boring? You could be losing customers and a lot of money altogether. If you’ve got a small business or medium size business and you’re looking to adopt new ways, you should know a few things to get up to speed your success. We’ll cover website designs in this article and help you create an attractive website design.







1. Bright Colours
While long back somebody must have told you  that you should keep your website monochromatic, but that's not true because top website designs are embracing bold and bright colours. And it’s time to redesign your logo and website and make them a little bit more colourful.
Experts say that you can add splashes of colour to your website. Your clients want to feel like they’re having fun, not reading a newspaper.
Put a little bit of yellow or red into your logo and see what a positive response you get from others!

2. Typography
In 2019, web design trends are embracing a wider range of fonts. Who says that you can’t use Times New Roman or Sans Serif or Arial?
Play around with new fonts and see what new you can come up with. You can use any kind of typography that you want. Modern web design trends don’t limit you to “safe” fonts.

3. Illustrations
Creative web designs are always going to bring customers for your business. The customer should feel while interacting with a website that’s innovative and interesting that increases his curiosity for being more on the website.
For your home page, consider having a large illustration. Most of the website designing companies  know a lot about their customers and thus they follow the trend of having illustrations.

4. Live Chat
If you don’t have live chat on your website, you could be missing a ton of opportunities to interact with your customers. Live chat is one effective way to bridge the gap between you and your customers. You’ll would definitely want to have someone to be  available 24/7 in order to work with customers and the great thing about online sales is that your customers could be anywhere around the world at anytime You must be sure to give them the opportunity to live chat at any time of day with you.

5. Artificial Intelligence
Another option for communicating with your customers is artificial intelligence. Modern web design trends are pointing toward the future, and that future is gonna be  populated with chatbots. Every year, artificial intelligence becomes more natural and convincing. Customers can ask basic questions and you can save money on your workforce.
Digital agencies can help you find a chatbot that would work for you. Why not take advantage of technology to help your customers through that sales funnel?

6. Mobile Interface
Google has just announced that it will rank mobile websites by their loading speed. If you can optimise your mobile site, you will have a much better chance to attract new customers and leads.
We all use our phones to shop, and e-commerce sales and alot more. The key is to introduce graphics and extra animations that don’t slow down your loading speed.

7. Interactive Emails
Interactive emails can drive customers to your website.
Modern web design trends include customised emails with the opportunity to buy products and services. They are embedded in the email so customers can jumpstart the buying process. UX or user experience, must remain at the forefront of your advertising and marketing efforts.
It’s worth only when your customers notice that you have the best website design in your field.

Conclusion-

The best thing about having an optimised website is that it includes web trends that you don’t have to work as hard to convert your customers.
AI or live chat helps immensely, and creative websites that incorporate colours and illustrations do as well very great.
Online sales have a different sales funnel than in-person buying, and you have to work with professionals who can help you develop your site.



Why Choose Us?

We are a full-service web design and development agency that can help you with web design and digital marketing and also assist you with strategy and optimisation for websites, mobile sites, and apps.
Take a minute and get in touch with us online @75way Technologies. For us, web design is not just a way of showing our profession but a passion.
We have the experience in this field and we are looking forward to meeting with you for increasing your scalability.
For more information and assistance please visit www.75way.com

Startup - What should be your first approach Website or Mobile App ?





One constant question in mind whether a website first or mobile app first, must be  giving you sleepless nights?
No doubt it is an enormous decision as it is going to be your debut in the market because as we all know that the first impression is the last impression and it's one of the important aspects.
The conventional approach says to create a website first and then think about the mobile app however let’s be skeptical for a while and reassess. Is it the right way to tap the market for your business?

The conventional approach says to create a website first and then think about the mobile app however let’s be skeptical for a while and reassess. Is it the right way to tap the market for your business?
Not sure about all of this? That’s ok!
We will provide you  a solution and most significantly you’ll have reasons for what you have choose why you will choose it by the end of this article.
We have come up with a checklist according to your business requirement which will help you have an answer  to constant brainstorming sessions in your mind about whether to go to a website or a mobile app first.
Okay, let’s start!

1: User Reach
As per the Google Analytics, 15% of the website traffic we receive is from mobile devices including tablets and rest 85% of the traffic comes from the desktop.Here you can see the maximum is from desktops, so the winner is the website.

2: Do the user’s even visit your app or website more than 5 times in a day?

If the users for your business and they are frequent visitors and may visit your app say more than  5 times a day and you are providing a lag-free service to them, it is wise to go for a mobile app than a website.
Websites do get slow due to load or poor internet connection or maybe the browser gets slow and also the user doesn’t gets push notifications.The whole point is to keep it faster, convenient and up to date.
On the other hand, mobile app will provide you with of these options because it will have some offline features to give ease of access to the user even with a poor internet connection. Also, you can get your app customized to give push notifications which keep the user engaged thus this will amplify the user visits to the app.
3: Access to native apps

In this era, we are using HTML5 for website apps so that they can use the native features like  Gyroscope, Camera, and Sensors although we are still missing the important factor - “The Notifications”.

Geo-targeted push notifications in nowadays app  and also in-app notifications are an important aspect for the  survival of the apps that are being made now also, on the user’s device for long in today’s app world. So, the winner here is a mobile application.
4: Speed For your business

If speed is one of your major aspect and also its necessary for the success of your business then mobile app should be the best pick for you the reason behind this is that mobile apps store the data on the device whereas web apps download the data from the server which obviously takes a lot of time and makes the web app slow.
5: How complex is your Product ?

At last let’s brief it that way that  if you have a complex database in your business to show, a native mobile app is your go-go option and the reason is that in an application you can do  scrolling, reviewing, editing with a web app is very complicated and irritates users.
Conclusion -
You might as well still want to develop the website first and then go for the mobile app but before taking that decision  try and consider the above checklist and all the other aspects that are unique for your business.
So at last, there is no clear winner between the website app and the mobile app as both  their own benefits and flaws. Take a minute and get in touch with us online @75way Technologies. As we can provide with both the web apps and mobile apps for your business and help you take a better decision. So reach out to us at www.75way.com for any further details.

Thursday, March 7, 2019

Digital Marketing - "Open space without boundaries"



Are you willing to skyrocket your business? And take it to a whole new Next Level?

Well, here are some BENEFITS to increase your brand’s online visibility. Before we start, I need to tell you, the process of online marketing could be a little complex in the beginning and may raise some challenges… you might face as a startup

But the results could be highly overwhelming if you begin with the right process. 

So, these challenges can be related to capital, competition, startup idea, customer satisfaction etc. But the most common challenge is poor marketing techniques to lead the business. 97% of consumers search for products and services online before buying or exploring locally. Also, consumers prefer surfing about different shops, service providers, there ratings and availability near them on the internet. Hence it is important to have an online presence for any business.

There are many Challenges Startups Face in their Journey:-
  1. Lack of budget
  2. Competition
  3. Poor marketing
  4. Getting leads
  5. Branding & Marketing
Let’s  See How Digital Marketing can be Helpful in Overcoming all the Challenges a Startup Might Face:-
1. SEO : Search Engine Optimization  as in SEO plays a vital role in startup optimization and growth. It is essential to design an SEO-friendly website for one’s business. Search engine optimization is all about keywords and the quality of traffic. Startups should understand which keywords are more suitable for their business for producing high-intent traffic.
2. PPC : Pay per click is all about paid ads by directing traffic to websites. Pay per click permits digital marketing services to show their ads on totally different browsers and social media platforms.
3. Content marketing : Content is ruling the globe, original and distinctive content and is an important aspect for the expansion of each business. Content is the primary force that incites and encourages digital promoting activities and acts as a pillar of search engine optimization, that isn’t possible without excellent content through keywords.
4. Social media marketing :  Social media marketing as in SMM  requires startups to be active on different social media platforms for their social presence. Startups should create business pages on Facebook, Instagram, Linkedin, etc. where we can see that facebook right now has 2.27 billion monthly active users. Similarly, startups can utilize Instagram and Linkedin for the same purpose.
5. Email marketing : Email marketing services is no longer restricted to the B2B industries. It can be helpful in lead generation, lead nurturing and lead conversion for the company’s growth and interaction with the customer’s out. Whenever any action is performed on the website’s webpage, such as visitors click on a page or button, businesses can get an alert message or you can ask visitors to fill forms with their details such as email ID, name, contact number, etc for any queries or assistance etc.

Benefits of Digital Marketing for Startups:-
1. Increased Online Visibility
2. Build Brand Awareness                   
3. Increase Customer Engagement
4. ROI Tracking
5. Cost Effective
6. Precise Targeting

Conclusion:-
Startups are like small plants that need complete nourishment for their growth. At 75way Technologies, we understand the challenges startup businesses face and how important it is to acquire users quickly. We will not only assist you with your website and  business development solution, but we will also advise you ways and plans to grow your business. Our Startup Solutions are made according to your business needs that will help you get your business off the ground to a scale of growth. As per the requirement of business, we help startups decide marketing platforms and make sure the right techniques are used for their optimization. We give the best Digital marketing services for better sales and growth.

For more information and assistance please visit www.75way.com

Vue Or React - Which One is the Best?

  In today’s competitive world, businesses strive to stay ahead of the pack, and such an urge develops a need to get their web products buil...