It’s 2019, I see way too many website owners overlooking SEO techniques and improving their websites.
If you really want to dominate the digital world, and lead your business on top rankings you must be aware of the latest Google Guidelines & Algorithm. SEO tactics and strategies also plays a vital role that help in dominating the SERPs(search engine results page) and generating more revenue. Here are some of the latest SEO trends that you must be aware of to be ahead of your rivals.
If you really want to dominate the digital world, and lead your business on top rankings you must be aware of the latest Google Guidelines & Algorithm. SEO tactics and strategies also plays a vital role that help in dominating the SERPs(search engine results page) and generating more revenue. Here are some of the latest SEO trends that you must be aware of to be ahead of your rivals.
1. Structured ‘Data Mark-up’ Is Absolutely Essential
With
the growing importance of artificial intelligence, structured data has
also become beneficial. To make the most out of artificial intelligence,
quick content processing is an absolute necessity long with their
association with one another. It is essential to comprehend schema,
structured data and passive and active search behaviours, which signal
the intent to enable then search behavior to become a huge effort of the
findability.
Moreover,
the contextual relationships which exist between the behaviours and
topics are supported by the structured markup. This is an essential SEO
trend that we need to comprehend, test and implement for the year 2019.
2. Amazing + Unique Generated Content Is a Must
According
to the updated Google algorithm of 2018, Google is emphasizing on the
quality of the content. The websites that offered exceptional quality of
the content scored higher on Google’s SERP. On the other hand, the
websites with inferior quality content suffered.
Simply put; You want to write content that satisfies your website visitors and is unique 100%.
This
SEO trend of Google of rewarding websites on the basis of content
quality would continue in 2019 as well. According to a digital marketing
specialist, those who are generating content for keeping their blog
alive would not be able to survive in the market.
3. Improving E-A-T is a Key SEO Trend of 2019
E-A-T
is the acronym of ‘Expertise’, ‘Authority’ and ‘Trustworthiness’.
According to this, you can only rank high up on the search engine of
Google by providing quality content on a subject you have authority
over. It is essential to look into promotion and content distribution
from the standpoint of reputation. You can hire experts for leveraging
and authorizing data from the known authorities and making sure the
credit and credentials are given to both the entities and author.
4. Investing in the Technical Aspects of SEO
As
the websites are becoming more complex, it is becoming imperative to
invest in the technical aspect of SEO. Some of the key areas to consider
are JavaScript, speed & progressive WebApps (PWAs) with clear
coding.
Speed:
Once it is known that Google would reward all the websites on the basis
of speed, the web pages would become less complex and load faster.
JavaScript: The websites would be JavaScript-driven. Hence it is time to get acquainted with JavaScript.
Progressive Web Apps: The entrepreneurs have to start thinking how could their websites live on the PWA.
5. Voice Search
Since
more and more users are active on the internet nowadays, they seek out
easy ways to find information without spending much time. While it may
be difficult to type your inquiry on the go, it’s easy to use the voice
search.
Here’s the deal:
There
are reports that by 2020, 50% of all searches will be voice searches.
Thus, it’s important to optimize your content for voice search now to
get results in the future.
If you wanna make a long story short & easy to understand, optimize your website for voice search with a suitable content for Voice Assistant.
• Use the right language (natural, spoken language and a conversational approach people use in everyday life)
• Avoid using large data tables (as it’s difficult to display)
• Try to make it shareable with your creativity (content with high social media engagement ranks higher in voice searches)
• Consider appearing in a Featured Snippet (most voice search answers come from this source)
• Convert
text into audio and feature it at the beginning (when people use voice
search, it’s more likely they want to listen to the information, not
read it)
6. Use Different Types of Relevant Keywords
Not
to mention, you can add years and stats as well. The right keywords
matter. If your on-page SEO is based on the right keywords, it’s more
likely you will accomplish your goals — more website traffics, leads and
sales. However, keyword stuffing isn't a good idea if you don’t want
Google to penalize you.
Instead, you need to use different semantically related keywords that help to provide a better understanding of your content.
There’s
an easy way to find the right keywords you should use for your content -
just Google your idea. For example, if you’re writing about Bamboo
fabrics, you can find the following keywords to mix and use as a phrase.
In any case no wonder the results are as the following:
So,
to please Google and attract visitors, you need to keep up with the
current trends to find keywords that people actually use to search on
Google search page. Keyword trends are evolving, changing and growing by
time-to-time. Thus, it’s important to do keyword research when planning
new content and optimizing existing content.
7. On-Page SEO Optimisation
The
on-page optimization trends would continue to grow its importance in
the year 2019. Apart from on-page optimisations, some of the chief
website optimisation would be making sure the search for the internal
sites is offering relevant results, shortening of the conversion
process, making sure the repeat customers restock the commonly bought
items etc.
Conclusion:
These may be only a few trends, but these are the crucial SEO trends for 2019. Most awaited part is about WEB 3.0
that will bring about bigger changes in the years to come. If you want
to rank higher on Google, you need to know and implement these trends.
The earlier you start, the faster you surpass your competitors and get
results you crave. We @75way are here to help you do this by our fast
and reliable SEO strategies. .After all, 2019 is right around the
corner, so don’t waste your time, thus focus on various SEO trends that
are coming up this year that you should be acquainted with to give your
competitors stiff competition. Contact us @ www.75way.com today itself and grab the latest SEO trends for your website.
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